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the product is the problem because the mindset is the problem
Read more: the product is the problem because the mindset is the problemIn a recent post, Tara questioned the need to solve every problem in your business with the question, how do I get the word out? The problem, she says, isn’t always the marketing, but the product itself. She asked, Could it be that it’s the product that needs changing and not the promotional plan? I…
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profit is not a leftover
Read more: profit is not a leftoverWhile working on a talk for the Society of North American Goldsmiths (SNAG) on Creating a Culture of Profit, I got a little stuck. So I called my friend Tara. “What’s your definition of profit?” I asked “It’s the money that’s left over after after your business and personal needs are met.” “That’s mine too.”…
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the world doesn’t need MORE stuff, it needs YOUR art
Read more: the world doesn’t need MORE stuff, it needs YOUR artWhat do do when morals and creativity clash. A few weeks ago, when I asked “Can you tell me the value your products provide?” I got the following email from a reader: “I am into a minimalist phase in my life and strongly believe there is a big consumerism problem in this world. My life…
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pay what you can for Marketing for Makers + Business by Design (this weekend only!)
Read more: pay what you can for Marketing for Makers + Business by Design (this weekend only!)I’ve been hard at work getting the virtual sidewalks swept for the launch of the new versions of Business by Design (previously called Business Thinking Boot Camp) and Marketing for Makers! As I mentioned in a previous email, these courses are now auto-delivered and start ANY time – whenever you’re ready for them! This is great news…
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exciting changes for Designing an MBA
Read more: exciting changes for Designing an MBAAs part of my current period of reflection, I’ve been thinking a lot about the best way to help you grow your business (in a way that’s sustainable for me as well)! As I’ve been reading and thinking, I’ve become even more sure of my mission to help create a culture of profit in the…