Category: branding
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there is no single path to success (or, why your story is valid no matter what)
Sometimes I think the worst career move I could have possibly made on the route to becoming a jewelry designer was to go to college to study jewelry. Not because I didn’t learn a lot (because I did) but because I often feel like becoming a jeweler after studying to become a jeweler doesn’t make…
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skill, price, and Etsy as business incubator
I recently read this post on Button Maker’s Ball where she suggested that the low pricing on Etsy was a result of people getting their 10,000 hours in public. 10,000 hours is a reference to an idea in Malcolm Gladwell’s book Outliers, that to become great at something requires 10,000 hours. At around 20 hours…